David Espinosa

BAS Bloques y Adoquines de Santander  is a Colombian company founded in 2012 with the aim to deliver innovation in creating pavers for their different sizes, colors and textures, the work of the study was to create an image and identity for the company to which a typeface developed which was used as logo, typeface that was based on the cobbles they produce, this typography had very distinctive features as a rather striking visual weight and chamfers, the symbol was also inspired by the concrete bricks. Des the saturated green colors inspired by the flag of the region was used. As a result a corporate image that penned the most important characteristics of the company such as quality, support for all products and services are obtained.

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